Shanghai Branch Introduction：
Based in Shanghai, China’s international metropolis and a centre of developed economic and cultural industries, Shanghai BlueFocus PR Consulting was founded in 1999. Today it has a professional service team of nearly 100 staff and leading expertise in the fields of media relations management, news planning and dissemination, event marketing and large-scale event management, interactive marketing, strategic PR consulting and execution, government relations management and investor relations management.
Following 10 years of rapid development and substantial growth, BlueFocus Shanghai is now ranked as the number one PR agency in Shanghai with its extensive media and social resources, professional staff and wealth of PR experience. Its sector expertise includes automobile, technology, consumer goods, luxury, fashion and entertainment as well as industry and real estate.
BlueFocus Shanghai has worked with both multinational and local clients, including, but not limited to: Chrysler China, Shanghai Volkswagen Automotive Company, GM China, Ferrari China, PepsiCo China, Yamaha, Du Pont China, Hankook Tires, PC Mall, Opple China, Shanghai Jahwa, Bull Electric, Lenovo and so on. BlueFocus Shanghai offers both traditional PR services and the latest in new media platforms, providing a comprehensive range of communication strategies for its clients.
As one of the most influential PR agencies in East China, BlueFocus Shanghai is built on a service-motto of "Dedicated Strategies + Elite Execution”. Numerous successful and award winning campaigns have been delivered on this motto together with the company’s ability to grasp PR fronts and social focus timely and accurately and its accumulated best-practice following 10 years of implementing professional theories.
BlueFocus Shanghai is an honorary member of Shanghai Public Relations Association (SPRA) and has been invited to be part of many professional committees of academic experts. BlueFocus Shanghai also has close academic connections with well-known universities such as Fudan University, providing them with classic PR cases to support PR learning and to help develop future talent.
"Employees first, Client is God" remains a core value: BlueFocus Shanghai provides the most competitive broad-development platform for PR professionals while clients receive the most valuable communication services.
Creating an admired PR brand, providing customers with the most valuable PR services and supporting its employees as they develop into respected PR professionals are the everlasting goals of BlueFocus Shanghai.